‘Project LocalEyes’ Awarded Google News Initiative Grant

LONDON, March 22, 2019 /PRNewswire/ — Grant from the Digital News Innovation Fund, part of the Google News Initiative “Project LocalEyes” is a new app that will enable SMEs to reach their target local customers with digital display advertising, using the inventory of trusted local news publishers’ websites Launched as a joint venture between Mediaforce and Ashley Highfield A “win-win” for local businesses and local publishers – app will help publishers sell through more of their web advertising inventory to local businesses at a higher yield and allow SMEs to specifically reach local customers “Project LocalEyes”, a joint venture between ...

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